Nick Kohlschreiber Adapting To Modern Marketing and Technology

Marketing is still reliant upon different forms of technology in various capacities, a relationship that is quite inseparable. Nick Kohlschreiber, a prominent entrepreneur from California, points out that a profound alteration of marketing techniques is already well underway, as consumers spend an increasing amount of time on their smartphones and computers. This has left a challenge for brands as they seek to unite with customers through all these devices in real-time, while also developing advertising campaigns that are effective across social media, display advertising along with e-commerce.

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